Continuing their promotion of nonstop service to Dubai, Emirates airlines needed a bold campaign to show off their luxury cabins. Working with Boston-based ism, they settled on a clever concept: dressing ho-hum New York metro area commuter buses up as sleek Airbus a380s.
Teaming up with our old friends at ism in Boston, Big Swing just completed illustrating Emirates Airlines’ Toronto superboard imagery.
Think making a giant 16’ by 65’ superboard from low-quality files can’t be done? Big Swing says think again. We used the Emirates Airlines’ low-quality files to create lush imagery that says luxury to the thousands of people who pass by it each day.
The first in a continuing series published at Big Swing called Zen Photoshop
So, what’s the difference between working with an 8-bit image and a 16-bit image? Short answer: a lot of color.
Mastering Photoshop: Retouching, Compositing, and Masking
February 21 - February 27, 2010
For more information or to register by phone, call the Santa Fe Photographic Workshops at (505) 983-1400, ext. 11. → Register online
Stephen Yadzinski is teaching Photoshop Retouching and Composite intensive at the Santa Fe Photographic Workshops March 25th - 27th 2009.
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